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Financial Investor 24Financial Investor 24
Home » OneDome strengthens UK mortgage footprint with acquisition of Mortgage Intelligence
Babek Ismayil, Founder and CEO of OneDome
Business

OneDome strengthens UK mortgage footprint with acquisition of Mortgage Intelligence

News TeamBy News TeamNovember 21, 2025No Comments2 Mins Read
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OneDome, one of the UK’s fastest-growing housing and fintech firms, has announced the acquisition of Mortgage Intelligence Limited, Life and Easy Limited, and Mortgage Next Network Limited from Connells Group.

The move substantially broadens OneDome’s mortgage distribution network. Together, the enlarged group will now arrange more than £10 billion in mortgages each year, establishing OneDome as one of the UK’s largest mortgage intermediary operations, with a nationwide team of over 550 brokers.

Mortgage Intelligence – encompassing Mortgage Next and Life and Easy – is an award-winning mortgage and insurance network founded in 1996, recognised for its strong compliance standards, customer-focused approach, and hands-on support for brokers.

This agreement follows the launch of OneDome Growth Partners, the company’s technology-driven mortgage and protection network designed to help brokers expand their businesses, adapt to industry-wide technological uncertainty, and differentiate themselves. Members gain access to qualified leads, OneDome’s DealRoom platform, and exclusive rights to offer the HomeBuyer Service, a fixed-price package that brings together mortgage advice, conveyancing and case administration in a single streamlined product.

Babek Ismayil, Founder and CEO of OneDome, said: “This acquisition is strategically important for us. Recently, we announced a £7.5 million TV campaign to promote our HomeBuyer Service nationwide. We will need hundreds of brokers to service the demand generated by this campaign. This acquisition gives us the scale and foundation for that growth. We initially planned to reach 500 brokers by the end of 2026, but with this acquisition, we have revised our target to 750+ brokers.”

Adrian Scott, Chief Lender Services Officer, Connells Group, added: “We are delighted to have completed this transaction with the OneDome team. The three appointed representative networks are well established businesses with experienced teams and strong broker relationships, and we wish them continued success as they move forward under new ownership.”

The acquisition further consolidates OneDome’s position as a leading integrated housing and fintech platform, uniting property search, mortgage services, conveyancing, insurance and wealth management within a single connected ecosystem.

KPMG Corporate Finance acted as financial adviser to Connells Group for the transaction.

broker network expansion fintech housing platform Mortgage Intelligence OneDome acquisition UK mortgage market
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